STRTP School is open

STRTP School is open. It is a free and easy startup school: 35 short video lessons that explain how startups work, so you understand the basics before you join an accelerator. Startup Max hosts it, and a new lesson comes out every workday, from Monday 19 October to Friday 4 December.

Lesson 1 is out

The first lesson asks what a startup really is, and why the answer is about growth, not about being new or small. Watch it at strtp.org/school. Lesson 2, why most startups die, comes out on 20 October.

What you learn

• Foundations. What a startup is, why most die, and a problem worth solving.
• Hypotheses and testing. Turn the plan into guesses, talk to users and test before you build.
• Fit, metrics and economics. How to know it works: retention, unit economics and pricing.
• Growth and the company. One number to grow, first sales, the launch and the team.
• Fundraising and rhythm. When to raise, how to pitch, and how to keep going.

How it works

• Sign up at strtp.org/school with your first name and email. There is no password.
• You get your own school page. It keeps your progress, and a lesson ticks itself when you watch it to the end.
• Your private link comes by email, so you can open your page on any device.
• Each new lesson comes to your inbox the day it is out. You can turn the emails off at any time.

The calendar

• 19 to 26 October: Foundations, lessons 1 to 6.
• 27 October to 6 November: Hypotheses and testing, lessons 7 to 15.
• 9 to 13 November: Fit, metrics and economics, lessons 16 to 20.
• 16 to 24 November: Growth and the company, lessons 21 to 27.
• 25 November to 4 December: Fundraising and rhythm, lessons 28 to 35.

Startup Max is also on TikTok and Instagram.

Start the school. It takes a minute, and the first lesson is waiting.